RACV Transmission Program

The RACV Transmission Project is aimed at students in years 9-12.  Students learn about road safety and use their imagination to create a Community Service Announcement for television. The most outstanding design will be produced and screened on television.

Through the Transmission program, students will

– select a road safety topic and investigate its impact

– analyse data and gather evidence to support the development and presentation of the safety message

– communicate safe and responsible road use and attitudes to the target audience

– present their concept using a storyboard and script

The RACV Transmission program encourages students to plan, investigate and create in a team environment. Schools can use the program as a component of an area of study, a cross-curricular collaborative project or an extracurricular project.

Matthew Finders Girls Secondary College had three groups that made the Semi-Finals and spent a day in Melbourne learning about the world of television and road safety advertising.  These three groups then went away and worked on their script and resubmitted their ad campaign ideas.


Congratulations to Lakyah Bajc, Maddie Conner, Sophie Hart and Jessica Tute. These four girls have been succesfull in making the final 6 chosen ideas and will head up to Melbourne to present their ideas to a panel of experts from the RACV, Chanel 7 and advertising agents.  Good luck girls and we look forward to hearing about your experiences.